Amazon and Hyundai have recently announced a strategic partnership that aims to revolutionize the way customers buy cars. This exciting collaboration will bring together two industry giants to improve customers’ lives and provide them with enhanced buying experiences.
One of the key aspects of this partnership is the introduction of a new digital shopping experience on Amazon’s U.S. store. Starting in 2024, customers will be able to purchase Hyundai vehicles directly from Amazon’s online platform. This convenient approach will streamline the car-buying process, making it more accessible and hassle-free for customers.
In order to support this digital transformation, Hyundai has selected Amazon Web Services (AWS) as its preferred cloud provider. This decision will allow the automaker to migrate its current on-premises applications to AWS, accelerating its digital capabilities and optimizing various business aspects such as manufacturing, supply chain, and connected vehicle development. By leveraging AWS’s technology and expertise, Hyundai aims to maximize production efficiency, minimize costs, and bring new features to drivers.
One exciting feature that will be introduced in next-generation Hyundai vehicles starting in 2025 is Alexa Built-in. This means that drivers will have access to hands-free features such as playing music, controlling smart home devices, and receiving traffic updates. This integration with Alexa will further enhance the driving experience, making it more convenient and enjoyable for Hyundai owners.
Through this strategic partnership, Amazon and Hyundai also aim to support Hyundai dealers with an efficient selling platform. By leveraging Amazon’s extensive reach and expertise in e-commerce, dealers will have access to a broader customer base and a streamlined process for selling vehicles.
Both Amazon and Hyundai are thrilled about this partnership and express their excitement for the future. They envision a long-term and productive relationship that will benefit customers, dealers, and the automotive industry as a whole.
In conclusion, Amazon and Hyundai’s strategic partnership aims to transform the car-buying experience for customers. With a new digital shopping experience on Amazon’s platform, integration with Alexa, and the support of AWS, Hyundai is set to enhance its production efficiency, minimize costs, and bring new features to drivers. This collaboration represents an exciting milestone in the automotive industry and promises to deliver innovative solutions to customers.
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